I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not...
Giorgio Armani
The proper study of mankind is the science of design.
Herbert Simon
It seems to me a book design should be inevitable – a book demands its own shape just as an oak sprouts from an acorn and a pine from a cone....
Chris Ware
If I ad asked my customers what they wanted they would’ve said a faster horse.
Henry Ford
A designer is a planner with an aesthetic sense.
Bruno Munari
The book typographer has the job of erecting a window between the reader inside the room and that landscape which is the author's words....
Beatrice Ward
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